
Turning Technology Investment into Business Value

Are We Getting Real Value from Our AI and Hybrid IT Investments?
Technology spending has surged, with companies pouring unprecedented amounts of capital into hybrid infrastructure and AI. However, questions persist about the value being generated. A recent Massachusetts Institute of Technology survey found that 95 per cent of firms are seeing no measurable return on their generative AI investments — a sobering reminder that innovation alone does not guarantee performance. As investors grapple with overexuberant valuations and a potential “AI bubble,” the focus is shifting from rapid adoption to measurable business impact.
This Financial Times webinar, hosted in partnership with Apptio an IBM company, will bring together industry leaders and experts to explore how cost transparency can turn technology investment into a strategic advantage. The discussion will examine how organisations can evaluate returns more rigorously, optimise spending across cloud and AI infrastructure, and build executive alignment that links technology value with long-term competitiveness.
Key Discussion Points
Aligning Technology with Business Goals
What should organisations do to ensure that IT investments are measured and aligned to broader business objectives?
Building Executive Buy-In and a Culture of Value
How can organisations secure executive support and foster a culture of continuous improvement and data-driven value management?
Measuring the ROI of AI and Hybrid IT
How can TBM and ITFM frameworks help measure the return on AI investments?
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